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Hunhu hwekurongedza dhizaini hahuna kuenzana nemhando yebhizinesi, asi vatengi vanozove nemafungiro ekutanga, kana kambani isingatombotarise kurongedza dhizaini, iyo inozoteerera kunaka kwechigadzirwa?Hapana kuramba kuti mhando ndiyo yekutanga kuongorora chigadzirwa, asi mushure memhando, dhizaini yekurongedza ndiyo inonyanya kukosha.Heano matipi matanhatu ereferensi yako:
 
Ongorora Nzvimbo Yemakwikwi
Tisati tatanga kugadzira, tinofanira kutanga tanzwisisa kuti chigadzirwa ichi chinogona kunge chiri pamusika werudzii, tobva taita tsvakiridzo yemusika yakadzama uye tobvunza mibvunzo kubva pakuona kwechigadzirwa ichi: ndini ani?Ndinogona kuvimbwa naye here?Chii chinoita kuti ndisiyane?Ndinogona kumira kunze kweboka here?Sei vatengi vachindisarudza?Ndeipi bhenefiti huru kana mukana wandingaunza kumutengi?Ndingaite sei hukama hwepfungwa nevatengi?Ndezvipi zviratidzo zvandingashandisa?

Chinangwa chekuongorora mamiriro emakwikwi ndechekushandisa nzira yekusiyanisa mune zvigadzirwa zvakafanana kuti uwane mhando uye kusimudzirwa kwechigadzirwa uye kupa vatengi zvikonzero zvekusarudza chigadzirwa ichi.
 
Gadzira Hukuru hweMashoko
Kurongeka kwemashoko chinhu chinokosha chekugadzirwa kwakanaka.Nekutaura zvakafara, iyo yeruzivo ruzivo runogona kukamurwa kuita anotevera mazinga: mhando, chigadzirwa, akasiyana, uye kubatsirwa.Paunenge uchiita dhizaini yepamberi yekurongedza, zvinodikanwa kuongorora ruzivo rwechigadzirwa icho munhu anoda kuendesa uye nekuchironga zvinoenderana nekukosha kwaro, kuitira kumisikidza yakarongeka uye inopindirana yeruzivo ruzivo, kuitira kuti vatengi vawane nekukurumidza chigadzirwa chavanoshandisa. vanoda pakati pezvigadzirwa zvakawanda, kuitira kuti uwane ruzivo rwekushandisa runogutsa.

Gadzira Yakatarisana neKugadzira Zvinhu
Ko brand ine hunhu hwakakwana here kuita kuti zvigadzirwa zvaro zvibude pachena pamusika?Kwete hazvo!Nekuti vagadziri vanofanirwawo kujekesa iyo inonyanya kukosha ruzivo rwechigadzirwa inoda kuburitsa, uye wobva wasimbisa iyo huru ruzivo rwechigadzirwa maficha munzvimbo inonyanya kubata ziso kumberi.Kana iyo mhando yechigadzirwa chiri iyo yakatarisana nedhizaini, funga kuwedzera maficha emhando padivi peiyo brand logo.Shandisa zvimiro, mavara, mifananidzo, uye kutora mafoto kusimbisa kutarisisa kwechiratidzo.Kunyanya kukosha, vatengi vanogona kukurumidza kuwana chigadzirwa panguva inotevera yavanotenga.


Mutemo Wakareruka
Zvishoma zvakanyanya, imhando yeuchenjeri hwekugadzira.Chengetedza mutauro uye zvinoonekwa zviri nyore uye ona kuti iwo makuru ekuona epasuru anonzwisiswa uye anogamuchirwa neveruzhinji.Muzhinji, anopfuura maviri kana matatu mapoinzi etsanangudzo achaita zvinopesana.Tsanangudzo yakawandisa yemabhenefiti inonetesa iyo core brand information, zvekuti vatengi varasikirwe nekufarira chigadzirwa mukuita kwekutenga.

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Rangarira, mapakeji mazhinji anowedzera rumwe ruzivo padivi, kunova uko vatengi vanozotarisa kana vachida kuziva zvakawanda nezvechigadzirwa.Tora mukana wakazara weparutivi chinzvimbo chepakeji uye usatore zvishoma paunenge uchigadzira.Kana iwe usingakwanise kushandisa rutivi rwepakeji kuratidza ruzivo rwakapfuma rwechigadzirwa, unogona zvakare kufunga nekuwedzera tag kuti vatengi vazive zvakawanda nezve brand zvirimo.

Shandisa Zvinoonekwa Kupa Ukoshi
Zvinenge nguva dzose kuchenjera kuratidza chigadzirwa mukati kuburikidza nehwindo rakajeka pamberi pepakiti, nokuti vatengi vanoda kusimbiswa kwekuona pavanotenga.

Pamusoro pezvo, maumbirwo, mapatani, magirafu nemavara zvese zvinokwanisa kutaura pasina mutauro.Shandisa zvizere zvinhu zvinonyatso ratidza hunhu hwechigadzirwa, kusimudzira chishuwo chevatengi chekutenga, simbisa hukama hwepfungwa pakati pevatengi, uye simbisa magadzirirwo echigadzirwa kugadzira chinongedzo chechinhu.Inokurudzirwa kushandisa mifananidzo inoratidza maitiro echigadzirwa pamwe chete nemararamiro ehupenyu.

Teerera kune Yakanangana Mitemo yeChigadzirwa Chega chega
 
Hazvina mhosva kuti rudzii rwechigadzirwa, dhizaini yekurongedza ine mitemo yayo uye maitiro, uye mimwe mitemo inoda kuteedzerwa zvine hungwaru.Mimwe mitemo yakakosha nekuti kupesana nezviyo kunogona kuita kuti mucherechedzo uri kubuda uoneke.Zvisinei, nokuda kwechikafu, chigadzirwa chacho pachacho chinogona kunge chiri nzvimbo yekutengesa, saka dhizaini yekurongedza chikafu uye kudhinda inobhadhara zvakanyanya kune kwakajeka kubereka kwemifananidzo yechikafu.

Kusiyana neizvi, kune zvigadzirwa zvemishonga, marashi uye maitiro emuviri wechigadzirwa angave ari wechipiri - dzimwe nguva kunyange zvisingakoshi.Iyo mai brand logo inogona kusadikanwa kuti ioneke kumberi kwepakeji.Zvisinei, zvakakosha kusimbisa zita uye kushandiswa kwechigadzirwa.Nekudaro, kune ese marudzi ezvigadzirwa, zvinodikanwa kudzikisira kusanganisa kunokonzerwa nezvakawanda zvemukati pamberi pepakeji, uye kunyangwe kutora yakareruka yekumberi dhizaini.

Iwe haugone Kufuratira Chokwadi chekuti Chigadzirwa chiriBboth Chinotsvakwa uye Chinotengwa
 
Paunenge uchigadzira kurongedza kwechimwe chigadzirwa chemhando, mugadziri wekurongedza anofanirwa kuongorora kuti vatengi vari kutenga sei zvigadzirwa zvakadaro kuti vaone kuti vatengi havasiiwe vaine mibvunzo nezve chimiro chechigadzirwa kana ruzivo rweruzivo.Nguva dzose zvakakosha kuyeuka kuti ruvara ndicho chinhu chekutanga chekukurukurirana, zvose cognitive uye mupfungwa, inoteverwa nechimiro chechigadzirwa.Mashoko akakosha, asi anoita basa rekutsigira.Mavara uye typography zvinhu zvekusimbisa, kwete zvekutanga brand zvekutaura zvinhu.